General Manager - Strategic Projects @ Hawthorn Football Club
Tanya has over eighteen years’ experience working in a variety of roles within sporting clubs.
Her career has included seven years in the membership team at the Carlton Football Club and a year at Melbourne Victory restructuring their membership department before being employed as Membership Manager at Hawthorn Football Club in 2008.
Tanya has held an executive position at Hawthorn Football Club for over six years managing a range of portfolios and departments including key revenue streams in membership and merchandise as well as marketing, digital media, community and the Tasmanian operations. Recently having taken on the role at Hawthorn as General Manager – Strategic Projects.
She has a strong knowledge of the game, the industry and is leading key strategic projects at the Club such as the continual development of women’s football and new business ventures. Key achievements and highlights to date include ten consecutive years of record membership, strategic realignment and delivery of club community programs and studying at Harvard Business School in 2014.