CEO @ Ninjas in Pyjamas (NiP)
Hicham is the CEO at the legendary esports company Ninjas in Pyjamas (NiP), the first professional esports team to launch their own gaming peripheral line and one of the most well-known and renowned brands in esports.
His experience ranges from the global financial industry to entrepreneurship, including nine-year run in managing hedge fund investments at Formuesforvaltning, the largest independent wealth management firm in Scandinavia. Hicham has extensive knowledge of building and growing businesses, having founded Diglife – a company bridging the digital lifestyle gap in Europe and the US – and built it into a global enterprise, where he serves as a Chairman. Diglife has invested in several global esports related companies, and holds a significant investment portfolio in other lifestyle, gaming and technology related companies worldwide, and is one of the most successful investors in the esports space.